IBE Programming Outreach Specialist

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The Universities of Wisconsin are a premier system of public higher education serving more than 162,000 students. Awarding nearly 37,000 degrees annually, the universities are Wisconsin’s talent pipeline, putting graduates in position to increase their earning power, contribute to their communities, and make Wisconsin a better place to live. Through a constellation of 13 universities statewide, the Universities of Wisconsin are a tremendous academic, cultural, and economic resource for Wisconsin, the nation, and the world.

The Universities of Wisconsin Administration assists in establishing policies, planning the programmatic financial and physical development of the Universities. UWSA supports the Universities in delivering transformative educational outcomes and research that expands the boundaries of knowledge. We work to extend the value of our universities beyond the boundaries of the campuses, seeking to enhance the quality of life for all in Wisconsin and beyond, in fulfillment of the Wisconsin Idea.

The Institute for Business & Entrepreneurship (IBE) helps entrepreneurs, businesses, and economic development professionals across the state to achieve their goals through expert consulting, educational resources and training, technical assistance, economic reports, and a dynamic statewide network.

Through our four distinct program units, IBE helps Wisconsin businesses perform at their highest levels. We help ideas and innovators succeed. We’re Wisconsin’s hub for specialized resources — many at no cost — to help business owners grow.

POSITION SUMMARY

The IBE Programming Outreach Specialist will help develop, coordinate, and execute efforts that support new, one-time, and ongoing training, programming, events and projects across two core program units: Food Finance Institute (FFI), and IBE Special Projects whose external audiences include businesses, economic developers, partners/stakeholders, consultants and UW (Universities of Wisconsin) institutions. Working with program unit managers and IBE/FFI staff, the specialist will use project management, problem solving, marketing, customer service and technical skill sets to organize, promote and administer programming and outreach events across program units. This person reports to the Food Finance Institute’s Content and Outreach Coordinator.

MAJOR RESPONSIBILITIES

Program Planning and Coordination:

  • Take primary ownership of in-person and virtual programming (including training, coaching, and other educational activities) for established programs as assigned, in collaboration with program unit leadership.
  • Coordinate end-to-end programming logistics and administrative support including, but not limited to: programs calendar, registration pages, content creation, customer experience, training administration, and occasional live assistance to facilitate activities.
  • Coordinate with and/or support contracted professionals to produce quality content and services as needed.
  • Manage documentation of and assist with training on website management and content creation tasks.
  • Provide customer service support for clients both seeking programming and actively enrolled in programming.
  • Strengthen and reinforce quality client and customer data to ensure impact reporting can be effectively and consistently shared.
  • Monitor data quality through data quality checks and balances, soliciting incomplete data, monitoring automations and workflows, and training on best practices.

Outreach Coordination and Training Promotions:

  • Provide outreach coordination to support activities such as event planning, event management and attendance, travel logistics support, and research/curation of outreach opportunities, lists, and actions to attract clients.
  • Manage and track outreach event landscape for engagement potential across program units.
  • Coordinate and support the accurate and timely execution of outreach activities and marketing campaigns.
  • Prepare social media advertising to promote our content, programs, and events.
  • Publish and/or produce social media content that tells our story in data, video, client success, and other areas to convey the value of our impact to key stakeholders.
  • Write and design content and produce outreach and marketing assets according to schedules, templates, and plans, using tools such as Canva, Mailchimp, and marketing automation software.
  • Serve as primary point person for websites by working with communications/marketing staff and program unit managers to create and systematically update content.

Other duties as assigned.

MINIMUM QUALIFICATIONS

  • 3 years’ experience in project management, event planning, marketing, communications, public relations, journalism, digital media production, and/or equivalent combination of education and experience.
  • Excellent verbal and written communication skills.
  • Demonstrated experience managing social media platforms, including Twitter, Facebook, YouTube, LinkedIn, and other emerging platforms, as well as social media management tools, including Buffer.
  • Experience in using a content management system for website implementation, maintenance, and content creation, with basic proficiency (or willingness to learn) WordPress and Canva.
  • Proficiency in Microsoft Office and virtual meeting tools like Zoom.
  • Proficiency in MailChimp or similar email marketing tool.

PREFERRED QUALIFICATIONS

  • Bachelor’s degree
  • Proficiency in project management software such as Asana.
  • Experience with or willingness to learn workflow automations (like Zapier).
  • Demonstrated appreciation for data analysis and interpretation.
  • Experience with and interest in growing design and video skills.

KNOWLEDGE, SKILL AND ABILITIES

  • Proven ability to interact and engage professionally with a diverse group of individuals and organizations.
  • Demonstrated ability to manage multiple projects and consistently meet deadlines.
  • Ability to work independently and efficiently, with outstanding problem-solving skills.
  • Excellent writing and proofreading skills, advanced design aesthetic, and strong attention to detail.
  • Excellent communication (written and speaking/listening), diplomacy, discretion, and presentation skills.
  • Attention to detail and familiarity with keeping quality records and data integrated, synced across a variety of platforms like a Customer Relationship Management (CRM) system (such as Zoho).

COMMITMENT TO INCLUSIVE EXCELLENCE

Inclusive Excellence is a source of strength, creativity, and innovation for Universities of Wisconsin. We value the contributions of each person and respect the profound ways their identity, culture, background, experience, status, abilities, and opinion enrich the Universities of Wisconsin community.  We commit ourselves to the pursuit of excellence in teaching and learning, research, scholarship, creative activity, community service, and diversity as inextricably linked goals.

Universities of Wisconsin fulfills its public mission by creating a welcoming and inclusive community for people from every background – people who serve the State of Wisconsin and the public good.

CONDITIONS OF EMPLOYMENT

Universities of Wisconsin is required to conduct a criminal background and sexual harassment check for the selected finalist prior to employment.

The Universities of Wisconsin will not sponsor a work visa for this position at the time of hire or anytime during employment. All persons hired will be required to verify identity and eligibility to work in the United States and complete the required Employment Eligibility Form I-9 upon hire.

WORK LOCATION

Telecommuting or hybrid work options may be available. The office location is located at 780 Regent Street in Madison WI. Preference will be given to candidates that reside within the state of Wisconsin. Telecommuting agreements are subject to change at any time.

COMPENSATION AND BENEFITS

The IBE Programming Outreach Specialist (Official Title: Outreach Specialist) is a full-time, salaried (exempt), academic staff position.

Well-qualified candidates can expect a starting annual salary within a range of $55,000 – $67,000 commensurate with the candidate’s education, related experience, and qualifications.

Universities of Wisconsin employees receive an excellent benefits package. To learn more about the benefits package, review the Universities of Wisconsin Employee Benefits Quick Guide (FA/AS/LI). Use the Health & Retirement Contributions Estimator to calculate the estimated value of your compensation and benefits.

APPLICATION INSTRUCTIONS
To ensure full consideration, please submit application materials as soon as possible. Applicant screening will begin immediately and be ongoing through 11:59 pm, Sunday, October 6, 2024. However, applications may be accepted until the position has been filled.

  1. Go to the UWSA Applicant Portal to submit your materials online and select the appropriate applicant portal, either External Applicants or Internal Applicants  and click on the position title that you want to apply for.
  2. To receive full consideration, interested applicants are required to apply online and provide:
  • Resume (PDF Format)
  • Cover letter addressing your experience and education as it applies to all minimum and preferred qualifications (PDF Format)

Failing to submit the required application documents may disqualify your application.

  1. Submit your application.

SPECIAL NOTES:

If you need to request an accommodation because of a disability, you can find information about how to make a request by contacting Sarah Haen, HR Business Partner, at sarah.haen@uwss.wisconsin.edu

The Universities of Wisconsin will not reveal the identities of applicants who request confidentiality in writing, except that the identity of the successful candidate will be released. See Wis. Stat. §. 19.36(7).

Qualified applicants will receive consideration for employment without regard to, including but not limited to, race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, or status as a protected veteran, and other bases as defined by federal regulations and UW System policies.  We promote excellent through diversity and encourage all qualified individuals to apply.

Questions may be addressed to: Sarah Haen, HR Business Partner, at sarah.haen@uwss.wisconsin.edu